According to NPD DisplaySearch, Apple and Samsung control more than half of the American smartphone market. The second-quarter figures reveal that while contract phone sales are flatter than month-old soda, those for pre-paid handsets have shot up by 91 percent compared to the same quarter last year. The upswing is credited to last year’s flagship handsets falling down the price ladder, snaring lower-income customers who were unable to afford to be early adopters. Cornering that element of the market has helped the battling duo increase their sales by 43 percent, leaving the rest of the technology pantheon scraping around for crumbs. Speaking of which, HTC is a distant third, having 15 percent of the market, while Motorola (12 percent) and LG (six percent) round out the top five.
Filed under: Cellphones
NPD: Apple, Samsung control 55 percent of the smartphone market, prepaid sales up 91 percent originally appeared on Engadget on Wed, 08 Aug 2012 15:50:00 EDT. Please see our terms for use of feeds.